According to a fascinating Huffington Post article entitled “We Don’t Yet Know If Soda Taxes Will Make Us Healthier,” written by Joseph Erbentraut, soda will make an appearance on the ballots of select Californian and Coloradan voters on November 8, 2016. In particular, Albany, CA; Francisco, CA; Oakland, CA; and Boulder, CO will vote to either pass or reject enacting soda taxes within their respective cities. Both Berkeley, CA and Philadelphia, PA previously enacted soda taxes so if the four cities above were to also enact the taxes, they’d join a minority of American cities. As I’m sure you can imagine, the American Beverage Association trade group, which represents the U.S. soda industry, is leveraging its fiscal power to halt the proposed soda tax in its tracks. Within California for example, the organization is spending a pretty penny–approximately $19.3 million–in an attempt to curb the legislation. Advocates who support the soda tax legislation speculate that if the proposed soda taxes were to be enacted, a domino effect would transpire, galvanizing other American cities to do the same. While these advocates, as well as the World Health Organization, stand strong in the conviction that these legislative measures will both halt and reverse soda purchasing patterns, dissenters aren’t so sure. Dissenters found their arguments upon the findings of studies noting negligible consumption effects of enacting soda taxes.
In your opinion, is the enacting of soda taxes the metaphorical equivalent of substituting a Band-Aid for surgery, or is this proposed legislation addressing one of the root causes of the obesity epidemic? I look forward to hearing your thoughts!
Until Next Week…Plan Well, Pack Well, Live Well,